WHY CAGE-FREE EGGS?
Consumers are increasingly demanding higher animal welfare and food quality standards.
Consumer Demand
A vast majority prioritize supporting businesses with cage-free egg commitments. 87% of consumers surveyed would support their grocery store exclusively selling cage-free eggs, and 76% of consumers say that corporate transparency is important to them. Embracing cage-free presents a strategic opportunity to demonstrate Corporate Social Responsibility (CSR) and enhance market appeal to conscious consumers increasingly focused on sustainability and ethical sourcing.
Business Benefit
Adopting and fulfilling a cage-free egg commitment strategically positions your business for success. It will elevate your brand, strengthen your Corporate Social Responsibility (CSR), and differentiate you from competitors who have not embraced similar ethical practices. Cage-free egg commitments are now the industry standard, reinforcing long-term brand and supply chain resilience, and appealing to investors and regulators.
Animal Welfare
Research indicates that cage-free production systems demonstrably improve the welfare and quality of life for laying hens, aligning with consumer preferences for ethical standards of egg production. These systems facilitate natural behaviors—such as freedom of movement, dust-bathing, socializing, foraging, and scratching—which positively impacts animal health and reduces mortality rates. This allows for marketing eggs from ‘happier, healthier hens’, a claim supported by consumer research showing strong appeal.